Today marks the start of National Cell Phone Recycling Week, an EPA initiative to increase the rate of cell phone recycling, which stood at an abysmal 10% level when last measured in ’07. Did you know that it is so easy to recycle that you can download a free shipping label and mail in your old phones? Check out kajeetrecycles which is a free program run by one of my newest clients, kajeet, the cell phone service made 4 kids.™
It’s my policy to disclose my clients on this blog and on my Linked In page whenever I blog or tweet about anything that might touch upon my business relationships.
And today I’m happy to announce that I’ve returned to my roots in the wireless industry through my contract with kajeet. About a year ago I switched the focus of my tech marketing business to a focus on environmentally aware companies. My first clients were traditionally “green” companies: an organic food company, a manufacturer of energy-efficient LED lights, a company that develops community-based sustainability initiatives, and an eco-friendly organic cotton t-shirt purveyor among them.
So some might wonder…hmmm…cell phones? How are they related to environmental concerns? Well, that’s just it. I believe that every company can make improvements in their environmental stewardship initiatives, just like all of us can take steps to lighten our impact on Mother Earth.
I’ve found it incredibly rewarding to work with kajeet to trace back their recycling path, and to develop new programs to encourage people to purchase refurbished cell phones rather than new cell phones. When most people think of refurbished cell phones, they think of them simply as a cheaper option than new, rather than a more environmentally friendly choice than buying new. Buying refurbished phones eliminates the need to use up more resources to produce new phones, and may keep phones out of landfills.
Now, when you purchase a refurbished phone through this page and using the code “reuse” you’ll save 10% off the price of the phone and kajeet will plant a tree for you through a partnership with mokugift and the UN Environment Program’s Billion Tree Campaign. The mokugift site and the kajeet tree island are so beautiful – I can’t wait to see it grow as more trees are planted!
And because kajeet phones are specially designed for Moms and their kids, they come with parental controls that really help families to manage cell phone usage. We even added a special “Green Tips for Teens” channel to the phone, featuring tips from my fellow Green Moms Carnival friend and author Jenn Savedge, also known as “The Green Parent.” Her new book, “The Green Teen,” will be released in May.
Thanks so much to all of you who have supported me through this incredible green blogging and business journey and please let me know if you have any questions for me!
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